Safety Differently

‘​Safety Differently: The Movie’ is our debut documentary that tells the stories of three organizations that had the courage to devolve, declutter and decentralize their safety bureaucracy. ‘Safety Differently’ is a story of hope; of people pushing back on compliance demands; ​of rediscovering trust and empowering professional judgment; and of reinvigorating the humanity and dignity of actual work.
You can watch the trailer here.
Sidney coined the term ‘safety differently’ in 2012 when approached by a group of organizations whose safety performance had plateaued despite ever more bureaucracy and compliance requirements. ‘Safety differently’ has since become a movement, backed by its own Research Lab, and with its own books, blog, Art of Work, trademark, and now its own documentary.
Closely aligned with Erik Hollnagel’s ‘Safety II and the insights of Resilience Engineering, but with its unique appeal to innovating organizational leadership and governance, safety differently is offering hope and inspiration to organizations worldwide.

‘Safety differently’ is about relying on people’s expertise, insights and the dignity of work as actually done to improve safety and efficiency. It is about halting or pushing back on the ever-expanding bureaucratization and compliance of work. The cost of compliance and bureaucracy can be mind-boggling—up to 10% of GDP, with every person working some 8 weeks per year just to cover the cost of compliance, paperwork and bureaucratic accountability demands. This is non-productive time. It has also stopped progressing safety. Over the last two decades, safety improvements have flatlined (as measured in fatalities and serious injury rates, for instance) despite a vast expansion of compliance and bureaucracy.

Safety Differently: The Movie tells the stories of three organizations that had the courage to devolve, declutter, and decentralize their safety bureaucracy. Origin Energy reduced the size of their Safety Management System by 90%. They made safety an operational issue, a field-focused one, cutting centralized safety staff and reducing the bureaucratic accountability requirements imposed on engineers in the field. Queensland Health discovered a profoundly different way to deploy local expertise and simulation to improve care processes. Rather than assembling caregivers in a central location and telling them how to do a particular procedure, simulation experts fanned out into the huge state, using local process simulations as tools for discovery and sensemaking, and asking people what they needed and wanted. Woolworths Supermarkets ran a randomized controlled trial, taking everything related to safety out of a group of stores and telling the store manager: ‘don’t hurt anyone.’ Injuries went down, innovations went up and a deep sense of ownership blossomed. One store in that group won the annual safety prize.

Interestingly, these organizations discovered that much of their compliance and bureaucracy was self-inflicted. Laws and regulations demanded some things for sure, but the majority of the permits, tool restrictions, checklists, rules, guidance and procedures that penetrated deeply into the capillaries of people’s daily work were all driven internally or by their contracting arrangements to other organizations. Too many cooks in the rule-making kitchens, few or no calls for evidence of the need or efficacy of the rules, liability fears, and sheer bureaucratic entrepreneurism meant that it was easy to make things difficult. It was easy to add stuff, and almost impossible to take stuff out. But these organizations did, and did so successfully.

These organizations rediscovered ways to trust and empower their people. Their stories offer hope; they reinvigorate the humanity and dignity of actual work. These organizations learned to resist the kneejerk to centralize, standardize and control everything their people do. They now try to harness autonomy, mastery and purpose as drivers for people’s motivation to do the right thing. Their safety outcomes are impressive, as is the reduction of business drag; the happiness and engagement of their people speaks for itself. Their stories are an immense inspiration for everybody suffering under the weight of bureaucracy and compliance—whatever the domain they work in.

Safety Differently: The Movie is directed and produced by RideFree Media. It is crowdfunded, and brought to you by Griffith University—for everyone to view for free.